Feature

AI competitor research

Drop a competitor domain. MITPO returns positioning, messaging, proof, SEO posture, market opportunity, and a recommended counter-position — sourced and saved for your team.

AI competitor research
In one sentence

What this page is about

MITPO Competitor Intel analyzes competitor domains and surfaces positioning, messaging, proof, SEO, and campaign opportunities across three depths: Spy, Scout, and Deep Research.

How it works

Three depths, one workflow

Pick the depth that matches the moment. All three feed the same downstream campaigns and creative.

  1. 01

    Spy — first-pass scan

    Drop a domain. Get positioning, messaging, proof, and brand voice in under 60 seconds. Best for triaging a list of 5-10 competitors before going deeper.

  2. 02

    Scout — structured map

    Adds SEO posture, content gaps, social signals, and a weakness map. The default depth before a campaign cycle.

  3. 03

    Deep Research — full brief

    Spy + Scout + multi-source citation + counter-positioning recommendation. Use before a launch or a fundraise.

Three depths

Spy, Scout, Deep Research

Quick

Spy

Fast positioning, messaging, and brand-voice scan over a single domain. Best for first-pass diligence.

Medium

Scout

Adds SEO posture, content gaps, social signals, and a structured weakness map.

Deep

Deep Research

Combines Spy + Scout, layered with multi-source citation and a strategic counter-positioning brief.

How it works

Research that other workflows can use

Every competitor report is stored as structured fields, not a blob of prose. Positioning, weaknesses, content gaps, and counter-positioning are individually addressable so downstream MITPO modules — campaigns, positioning, creative — can pull from them directly.

Reports are saved at the domain level, so a second teammate analyzing the same competitor that month starts from the latest shared report.

What you get

A structured report your campaigns can read

Excerpt — Scout report on a Series-A SaaS competitor
Positioning
Mid-market workflow OS for ops leaders. Anchors on "agentic" + "self-hosted".
Top message
Replaces 5 SaaS tools with one open-source agent runtime.
Proof
37 logos including 4 fintech unicorns; SOC2 Type II; 3.2k GitHub stars.
SEO posture
Owns "agentic workflow" + "open source agent ops". Gap on "audit logs".
Top weakness
No native enterprise SSO. Slack OAuth only. Sales cycle stalls at IT review.
Counter-position
"Workflow OS that ships SOC2 + SSO on day one." Hammer the IT-review bottleneck.

Saved for 30 days at the domain level — the next teammate opens the same report without starting from scratch.

FAQ

Frequently asked questions

Read the docs
  • Yes. MITPO can analyze competitor domains and surface positioning, messaging, SEO, proof, and market opportunity insights that can feed into campaign planning.

  • Just a competitor domain. MITPO scrapes the public site, searches the open web, and synthesizes the report.

  • MITPO keeps each domain report fresh for 30 days and re-runs after that window expires.

  • Yes — every report has a one-click PDF export for sharing internally or with founders/agencies.

Run a report

Pick a competitor and run a report

Open the demo to run Spy, Scout, or Deep Research over any domain.